Week 10’s Wembley showdown between the Cowboys and Jags will mark Remembrance Sunday by displaying the iconic Poppy logo on their uniforms and helmets.
The NFL has teamed up with the Royal British Legion for the showpiece on November 9. The Poppy will also be displayed on the Wembley pitch. Fund-raising for the Poppy Appeal will take place at the game, which will form part of the NFL’s annual Salute to Service programme.
The organisation does a fine job of supporting their armed services. Last October’s game between the 49ers and Jags honoured troops from both sides of the Atlantic. There wasn’t a dry eye amongst the 80,000 fans under the arch when families were re-united on the pitch.
Alistair Kirkwood, Managing Director of NFL UK, said: “We are very pleased to be able to mark Remembrance Sunday with this partnership. The NFL has a tremendous respect and admiration for the service given by the military, both in the US and UK, and we are honoured to be able support the Poppy Appeal through fund-raising and integration of the Poppy into our game at Wembley.”
Charles Byrne, Director of Fundraising for The Royal British Legion, said: “For the Poppy Appeal to be recognised by the NFL shows that the respect and recognition for our Armed Forces extends far beyond here in the UK. We are proud to be working in partnership with the NFL at their Remembrance Sunday fixture and I look forward to seeing the Poppy worn on NFL uniforms for the first time.”
At the end of the match 80,000 poppies will be dropped into the Wembley stands and the uniforms worn by the players will be auctioned via www.nflauction.nfl.com , with proceeds going to the Poppy Appeal.